The coronavirus pandemic is a life-changing experience for most industries and real estate is not an exemption. While some home sellers are deciding to pull their homes off the listing shelves and try to sell on a later date, it may not be an option for everyone.
1. LIMIT OR CANCEL ANY OPEN HOUSES
There’s no easy way to regulate how many people come into your home at once during one of these events. Rather than risking creating an unsafe environment, it’s better just to cancel these events and to use other methods to market your home. Unfortunately, even though open houses are typically an efficient tool to show your home to many people at once, they are just not advisable right now, given the current restrictions around large gatherings.
2 ASK YOUR AGENT TO CREATE A VIDEO TOUR
As part of the marketing process, it may be a good idea to ask your agent to create a video tour of your home. Many MLS websites allow agents to upload video files to listings in addition to photos. Watching a video tour will allow potential buyers to get a sense for the layout of your home before they see it in person. On your end, it will also help to limit the amount of traffic going through your home to only those buyers who have serious interest in your property.
3. ALWAYS DISINFECT AND CLEAN YOUR HOME BEFORE AND AFTER SHOWINGS
While you should always clean your home before showings, these days, this task is taking on a new level of importance. Be sure to disinfect your home as thoroughly as you can before and after any scheduled showings in order to create the safest possible environment for everyone involved. You may also want to have a selection of personal hygiene products like hand sanitizer available for buyers to use while they are viewing your home.
4. USE ONLINE PLATFORMS FOR VIDEOCONFERENCING AND E-SIGNING CONTRACTS
Once you do get an offer, you can handle it digitally. Thanks to technology, there are many different e-signing programs that you can use to sign contracts without having to go into an office and meet with your agent. If you’re unfamiliar with this process, lean on your agent for assistance. Ask him or her to teleconference with you as you sign the documents. That way, you can get your questions answered before you sign on the dotted line.
5. YOU DESERVE THAT BREAK!
There’s so much uncertainty around the virus that everyone has to use their best judgement on how to stay safe. Don’t be afraid to take a break from marketing your home if you feel that’s what’s best, especially if you or someone in your family is feeling ill.